Social Media Manager Job at The Silver Linings Group, New York, NY

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Job Description

A strategic digital marketing agency is seeking an experienced part-time social media manager who has a proven track record of growing and managing social media accounts for B2C brands and companies.

You MUST live within 60-90 mins of NYC and be willing to travel to NYC/Westchester County 1x per month and for quarterly special events. Day-to-day work can be done remotely.

*Must submit a cover letter in order to be considered, along with samples of current/past accounts managed, photos you have taken, and videos you have created.*

The ideal candidate is:

  • Based within close proximity to NYC
  • A creative -- able to take photos, stage content shoots, and create/edit engaging video content. This role will require in-person photo shoots periodically.

Responsibilities:

  • Work with 2-3 clients and the Account Director to carry out social media strategy to align with client’s business goals
  • Set specific objectives and report on ROI
  • Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos & more)
  • Community management and engagement strategies to help organically grow the account/s
  • A keen design eye and ability: must be able to use Canva to create branded graphics, videos & more that fit in with the client's visual message
  • Communicate with followers, respond to queries in a timely manner and monitor customer reviews
  • Oversee social media accounts’ design to ensure a cohesive, relevant, branded look (e.g. Facebook timeline cover, IG story highlights)
  • Suggest and implement new campaigns and features to develop brand awareness (promotions, giveaways, challenges etc.)
  • Stay up-to-date with current technologies and trends in social media, design tools, and application
  • Utilize scheduling platforms like Later, Hootsuite, Planoly & more
  • Deliver bi-weekly and monthly recaps that give insight into overall account standing, what's working and what's not as well as strategies to improve metrics for the coming month

Requirements:

  • Previous work experience growing and managing Instagram account/s
  • Hands-on experience in content management
  • Familiar with scheduling and analytics programs like LATER, Sprout Social, Iconosquare, etc.
  • Excellent copywriting skills - ability to deliver and emulate a strong brand voice for social media
  • Ability to deliver creative content (text, image, and video - editing, designing, and more)
  • Excellent communication skills
  • Analytical, yet creative
  • Ability to work remotely, while still being collaborative with the rest of the team
  • Able to work within normal business hours, M-F, 9 AM-5 PM MST
  • BSC degree in Marketing or relevant field

*Must submit a cover letter in order to be considered, along with samples of current/past accounts managed, photos you have taken, and videos you have created.*

Job Type: Part-time

Pay: $25.00 - $35.00 per hour

Benefits:

  • Flexible schedule
  • Paid time off

Schedule:

  • Monday to Friday

Application Question(s):

  • Are you available Monday - Friday, 9 AM - 5 PM MST?
  • Are you based in NYC or within 60-90 mins of NYC and willing to travel to the area 1x per month?

Experience:

  • Social Media Management: 2 years (Required)
  • Content creation: 1 year (Required)

Work Location: In person

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