Company Description
Oats Overnight is changing the way people eat breakfast, and since launching in 2016, our high protein spoon-free oatmeal has been enjoyed by over 1,000,000 customers. A digitally-native company since inception, we are scaling quickly in both direct-to-consumer and retail with the goal of becoming a household brand. We have end-to-end control of all phases of the business, producing and fulfilling the product in-house, which is extremely rare for companies our size. This allows us to create new flavors and products quickly and is a tremendous advantage for our brand – we’re able to give customers a behind-the-scenes look at what we do, highlighting our people and process in content. Being vertically integrated also enables us to incorporate customers directly in the development process.
Who We Are
Starting with our founder/CEO and extending to multiple teams across all departments, many of us come from non-traditional backgrounds. This is a superpower – we are not stuck in traditional industry patterns, but instead leverage extreme rationality and first principles thinking to solve problems and find new opportunities. This is a special place to work, and our team is what makes it that way; this is why every employee is also an owner. As such, there is a high level of expectation for all team members.
What We Are Looking For
Oats Overnight was built on brand marketing and dynamic content creation, which continues today. This role supports both video content creation and customer engagement on social media. You will report to our Director of Retention Marketing and work directly with our social team (currently three people) to create content and interact with customers on our social media platforms.
Key Objectives
- Play an active role in content ideation and strategy
- Work with the Social Content Manager to capture iPhone footage for social media content.
- You will be expected to produce a high volume of content
- Respond to a high volume of customer comments and questions on social media platforms (IG, FB, TikTok, and others) in accordance with brand voice standards. You are operating as the brand publicly on paid ads and organic content.
- Maintain a wide coverage schedule for these customer interactions. This role requires you to be available and connected throughout the day into the evening.
- Communicate in real-time with rest of the social team to identify engagement trends and address customer issues
- Report findings/learnings to Social Voice Manager
- Familiarize yourself with existing and emerging social media platforms
- Support the greater marketing team.
- Post content to social media platforms at the direction of the Social Content Manager
What You Need to be Successful
- College degree (2 or 4 year) in Marketing, Communications or related field
- Expert-level familiarity with Instagram, TikTok, and Facebook. This includes the content creation tools found on those platforms
- Expert-level experience with using an iPhone
- Experience creating content, will be asked to provide previous examples
- Comfortable appearing and speaking on camera
- Proficient with capturing footage and editing content with iPhone
- Strong attention to detail and high standard for quality
- Willingness to work in a fast-paced environment
- Strong verbal and written communication skills
- Sense of humor
- Ability to thrive in team-oriented workflow.
Why you might like working here
This is going to be fun.
You have the freedom to leverage your own creativity and have a voice.
Casual, friendly culture.
Access to the greater marketing team and leadership teams.
We are a fast-growing company, and you will have stock options.
High growth potential with opportunities to expand in the marketing department.
Free oatmeal. It’s very good.
Why you might not like working here
It will be demanding.
There will be a high level of expectation on both volume and quality of content and work.
You will be expected to respond to customers and social media comments during non-traditional hours.
We are growing quickly, and have a fast-paced work environment.
Benefits
Medical, Dental, Vision, Life, Generous PTO, and stock options, as we strongly believe that every team member is important to our success.
And Last But Never Least
We value people who roll up their sleeves and support their fellow team members. We embrace diversity and encourage equal opportunity every chance we get, and we look forward to learning from people whose backgrounds, skills, and perspectives challenge and enrich our own.
Oats Overnight provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, national origin, age, disability, marital status, amnesty, or status as a covered veteran in accordance with applicable federal, state, and local laws. Oats Overnight complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities.